Search Engine Optimization
SEO or Search Engine Optimization, means to build a website so that it will be discovered by search engines. It also means designing each page in such a way, that the site’s content will be thoroughly mapped and indexed to keywords that potential customers employ when seeking your products or services. Organic Search Engine Optimization (SEO) engagements with Swayam are based on key objectives using all appropriate techniques available to professional search engine marketers. Swayam’s Organic SEO methodology is designed to identify those steps necessary to move quickly from planning stages through implementation in order to achieve tangible benefits in as short a timeframe as possible.
Below are the details of our services :
1. On page optimization
- Title tag optimization - By this you come to know whether the title name is unique or not.
The title tag tells about your business. The title tag must be short; it should not be more than sixty six
characters. It should include the most relevant keywords. For every new webpage the title tag should be
different. - Keyword analysis and research - This tool involves research of appropriate phrases & words to be
included in the body of web page which in turn aid in promoting your website.] - Website analysis of competitors - By doing detailed analysis of your competitor’s website you could
rate your sites performance against your competitors. You could also come to know where you stand in
the race. - Content optimization - It is all about optimizing the website content so that it becomes user friendly. It
is all about using targeted keywords & phrases on each page so that visitors searching for your goods &
services could locate them & find them appealing. - Programming - This involves modifying all of the tags on your website. Relevant tags are very
important for search engine optimization, so we will make sure your title tags, meta tags and alt tags are
all in place and relevant in the eyes of the search engines. We will also create a site map to serve as an
index of your site for the search engines. Finally, we construct an XML site map as well for automatic
submission to Yahoo and Google
2. Off page optimization
- Google site map hosting - With the help of site maps it becomes easy for the spiders to
evaluate the nature of your website, the precision of your HTML tags & identify new content.
- Submission of websites to all major search engines - It is necessary to get your website
listed among the top search engine. Though it does not ensure top search engine ranking or
traffic volume but it makes the search engine aware of your sites presence. - Directory submission (general or product specific) - Enlisting your website in any of the
directories would provide your site with the much needed exposure thereby increasing its
visibility. Being the most effective way of building one way or back links it generates the targeted
traffic to your site. - Links and Social Media - These are ‘off-site’ components of organic search optimization, which play a
significant role in the ranking of any site or page. We can provide complete link building service and
support and advise any social media or blogging strategy to facilitate link development. Like the content
plans, all link recommendations are designed to produce consistent progress in getting a growing
number of pages ranked for an increasing number of different keywords and search phrases.
We’ll give you quality inbound links per month. All links are one-way inbound links and industry specific
to your website. Therefore, any traffic coming from these inbound links is relevant and qualified, thus
seen as relevant popularity by the search engines. This ultimately makes your website more relevant
and bumps you up to the top of the natural “organic” listings on Google, Yahoo, and MSN think you will
agree that what we have already provided is not typical of what most SEO companies present.
I assure you that with us you will have a focused and dedicated team that will do their utmost to get you
excellent results.
Following are the list of services which will be a part of our SEO strategy:
1. Title optimization - We will provide titles for each page which is best suits the page content.
2. Keyword optimization - To find best keywords for the site depends on your provided
preferences of keywords.
3. Meta Description - Write meta desc based on finalised keywords.
4. Suggesting and making changes to the code in best manner to optimize the page.
5. Sitemap creation and submission
6. Social Bookmarking
7. Directory Submission
8. Article Submission
9. Review writing
10. Search Engine Submissions
11. Link building, ( most effective way for optimization )
12. Market analysis for compeititors and best optimization for keywords.
13. Image optimization
14. Website load time checking
Please contact us for more details.
